Cambia Creekside Residences feature four luxurious and upscale townhomes being launched in Big White Ski Resort. Our team endeavoured to develop the project brand with a sense of personal connection, exclusivity, and rustic elegance that the developer envisioned.
Cambia, the thin layer of plant tissue that produces each new tree ring, symbolizes the story of legacy—a concept that speaks to building new memories with your loved ones for generations to come.
We crafted a highly luxurious and tactile visual story, using sweeping imagery of snow dusted trees, soft cashmere sweaters, a crackling fireplace, snow-capped mountain views, and a dog playing in the snow.
Leveraging the economic legacy of Big White’s 10-year expansion plan, we crafted a narrative that communicates decades of potential growth and profitability for homeowners.