The Kelty Foundation

The Kelty Foundation. Keep Moving Forward.

NatPark Creative - Kelty Foundation

Brand Mood

Impact | Emotion | Hope

Services

Brand Development, Marketing Materials, Web Design

Description

A non-profit organization founded in 2001 dedicated to improving youth mental health access and prevention.

Our team was tasked with rebranding a high-level mental health foundation to resonate with the parents of today, addressing their current concerns and challenges. The Kelty Foundation needed a fresh perspective that built on their established reputation while conveying a more energetic and modern image.
NatPark Creative - Kelty Foundation
NatPark Creative - Kelty Foundation

The semicolon carries global recognition as a powerful symbol for mental health, signifying the choice to keep moving forward—that there’s still more to come.

For this rebrand, we transformed the semi colon into a bold, modern statement that represents upward momentum, hope, access to community, information, and support.

NatPark Creative - Kelty Foundation
Through a striking colour palette, impact-driven copy, and a powerful logo suite, The Kelty Foundation proves it is ever evolving to the needs of our children and youth, committed to turning things around.
NatPark Creative - Kelty Foundation
NatPark Creative - Kelty Foundation

When you support a shift in perspective, you inspire new beginnings.

NatPark Creative - Kelty Foundation

The Kelty Foundation. Keep Moving Forward. The Kelty Foundation. Keep Moving Forward. The Kelty Foundation. Keep Moving Forward.

The Kelty Foundation. Keep Moving Forward. The Kelty Foundation. Keep Moving Forward. The Kelty Foundation. Keep Moving Forward.